How Recall Alert Works for Franchised Dealers in the UK

Understanding how vehicle safety recall management works doesn’t have to be difficult or time-consuming

Recall Alert gives franchised dealers a proven, structured process – backed by clean data – that makes it easy to reconnect with customers, stay compliant, and drive workshop revenue.

Clean Data: The Foundation of Successful Recall Management

Accurate data is essential for effective recall campaigns. Before identifying outstanding recalls, we always recommend reviewing the quality of your customer and vehicle records – particularly if your data hasn’t been cleansed for some time.

Common issues we see include:

Some dealers already have data processes in place, while others may benefit from a one-off cleanse or a more regular data maintenance solution.

We can guide you on the best approach for your dealership and introduce you to trusted partners where appropriate.

Learn more about our data cleansing options.

The Results Dealers Achieve with Recall Alert

0 %

of lapsed customers may have outstanding recalls.

0 %

of contacted lapsed customers book a workshop visit.

£ 0

average invoice value from additional bookings.

Lapsed customers may be getting their vehicles serviced elsewhere – but recall repairs must be completed at a franchised dealer. This gives you a unique reason to re-engage.

Recall Alert identifies lapsed customers with open recalls and helps you reconnect. Once they’re in your workshop, you can rebuild trust, upsell relevant services, and generate additional revenue.

£453,000 in additional revenue in 12 months – that’s what one franchised dealer group achieved by using Recall Alert to reconnect with lapsed customers and maximise each visit.

How Recall Alert Works

From data to delivery, Recall Alert simplifies each step

Identify Outstanding Recalls

Find outstanding safety recalls in your customaWe match your cleansed data to licensed, validated safety recall records — so you know exactly which vehicles in your database have an outstanding recall.er records.

Prioritise for Maximum Impact

We help you focus on the right customers – those who haven’t visited in a while or aren’t due in soon – so your recall campaign delivers the greatest return with minimal disruption.

Notify with Confidence

Whether it’s via your CRM, SMS, email, or a booking link, we support your outreach with flexible tools that make it simple for customers to respond and schedule their recall visit.

Upsell Additional Services

Every recall is a valuable touchpoint. From seasonal offers to health checks, we help you build trust, drive retention, and turn a recall visit into a reason to return.

Want full details?

Download our info sheet or book a call.

Frequently Asked Questions

How do I send my data for a Free Safety Recall Check?

You can securely upload your data using our simple tool or contact us directly if you’d prefer guidance before sending anything.

Do I need to cleanse my data first?

We recommend cleansing your data for best results – but if you’re unsure, we can advise and introduce trusted partners to help.

More information on our cleansing solutions can be found here.

What happens after the Free Safety Recall Check?

We’ll provide a summary report showing how many vehicles have outstanding recalls. Then we’ll discuss the next steps based on your dealership’s needs.

Can you manage the customer communication for us?

We can introduce you to trusted partners who provide fully managed recall communications and booking services.

Is Recall Alert only for franchised dealers?

Yes – Recall Alert is designed specifically for franchised dealers managing manufacturer recall programmes.